Find your Coach
BetterUp
Request a demo

15 career goals examples to inspire you to set your own

March 28, 2024 - 19 min read

Jump to section

What are career goals?

How to choose your career goals: 5 tips

15 career goals examples

How to achieve your career goals

Never stop growing

Among the daily hustle of deadlines and meetings, you might forget to pause and ask yourself how your career is really going. 

Professional growth looks beyond the here and now to consider what the future holds and if you’re going the right way. Whether you want to apply for a leadership role, land an industry seminar, or transition into an entirely new field, setting clear career goals establishes direction and defines the path ahead.

Recognizing where you wish to be and building actionable steps empowers you to transform career aspirations into clear benchmarks. Soon, even the daily grind will take on a larger purpose, and every email you send and every project you complete will contribute to new meaning. Here’s how to turn your day-to-day into a brighter future.

What are career goals?

A career goal is a target or milestone that guides your professional trajectory and fits into your overarching career plan. It can connect to your current position, future aspirations, or the broader framework of your work life. Each one could be a short-term career goal (like hitting a performance metric) or a more strategic long-term goal (like becoming an expert at a new skill). 

Clear career development goals help you step away from the daily bustle and keep your sights on the bigger picture, giving you something to work toward and bringing greater purpose to your job. Here are a few more ways that defining what your career goals are can propel your work forward: 

  • Setting goals creates a roadmap, offering guidance and direction to your career path
  • They foster intrinsic motivation, enthusiasm, and dedication, helping you face professional obstacles
  • With a clear vision in place, your decision-making becomes more aligned and intentional
  • They catalyze continuous learning, ensuring you keep pace with your colleagues and industry
  • Reflecting on goals or setting new ones lets you identify whether your current position is the right fit for your overarching aspirations
  • Reaching your goals fills you with a sense of achievement, empowering your self-worth and belief in your abilities

How to choose your career goals: 5 tips

While setting career goals is meant to put you on a straight and narrow path, deciding what to work toward isn’t always clear. It requires introspection, research, and forward thinking — and sometimes, it’s a long process. 

Here’s how to pinpoint goals that align your skills and passions: 

  1. Perform a self-assessment: Take the time to evaluate your skill set, interests, and personal values. Understanding where you currently stand will help you plot where you want to go and create more impactful and realistic goals
  2. Do your research: The nature of work is constantly changing, and your career goals can help you keep up, like sharpening a skill or learning a new technology. Anticipating future needs and trends ensures you’re always one step ahead, ready to seize opportunities, or proactively address upcoming challenges.
  3. Visualize your future: Through journaling or writing a career statement, imagine where you want to be in the next three, five, or 10 years. Although long-term objectives may change with time, visualizing your future can help you anchor your present with more clarity. The more vivid the mental image, the easier it’ll be to pave the way with actionable steps. And writing down different examples of career interests for a hypothetical career change can uncover patterns in your overarching goals.
  4. Evaluate your community: The need to belong can be a significant motivator in life, so consider your sense of belonging in your goals. Examine how you usually participate and discover how you could invest in your professional community or workplace. Mentorships, closer connections with colleagues, or industry groups can boost your sense of community and even bring new opportunities.
  5. Consider your personal goals: Your personal and professional life don’t exist in separate bubbles. Whether you yearn for a stronger work-life balance, want to start a family, or aim to relocate one day, your personal goals influence your career decisions. Setting work goals that align your career with personal milestones helps you build an action plan that seeks harmony, enriching both dimensions of your life.

15 career goals examples

writing-down-career-goals

While dreaming up potential career goals, seeing examples can inspire and motivate you. Here are some short-term, long-term, and continuous goals to set for your career. 

Short-term goals

Short-term professional goals offer immediate behavioral changes, allowing you to see tangible progress within a few weeks or a year. These objectives are often stepping stones to long-term ambitions that require more planning and strategy. Here are six examples:

  1. Level up your education: Studying a certification, taking online courses, or attending industry seminars can fill in knowledge gaps and enhance your resume. Analyze the skills most valuable to your current role or future dream position and work on the most relevant ones. In some cases, you can learn something new in less than a day.
  2. Take on a challenging project: If you’re a full-time employee, contact your manager to demonstrate interest in contributing to a project that expands your job scope. And if you’re a freelancer, you can aim to pursue a project outside your comfort zone. This will broaden your skills and improve your industry knowledge as you navigate new opportunities. 
  3. Learn a new tool: Familiarize yourself with a new software or tool relevant to your field, even if it’s not currently a part of your role. Your proactive approach encourages adaptability and demonstrates your initiative to stay up-to-date in a constantly evolving digital landscape.
  4. Embrace public speaking: Commit to giving a presentation or leading a seminar in your workplace or professional community. This will elevate your profile and sharpen valuable soft skills, like self-confidence and public speaking.
  5. Update your personal brand: All of the materials you share with your peers contribute to your personal brand, including social media profiles, professional websites, and even your resume’s career objective. Take the time to learn how you represent yourself and update your professional messaging to ensure consistency online and offline. 
  6. Cultivate one new professional relationship: Seek out a mentor or establish a deeper connection with a colleague. To do this, you could set up an informational interview, check in with HR about mentoring programs, or offer help to a trusted colleague. Such bonds can provide perspective and lend support throughout your career.

Long-term goals

These long-term professional career goals examples project several years into the future, sculpting your overall trajectory. They require patience and sustained effort, but they’re worth it to reach new heights and become your ideal professional self. Here are four examples of long-term goals:

  1. Achieve career stability: Job stability may look like a specific annual income, the ability to say “No” to projects that don’t interest you, or switching to an industry with consistent career growth. Determine what it means to you and develop professional development goals to continuously strengthen your foundation. 
  2. Attain a leadership role: Rising to a leadership position is more than just a title change. It’s about influence and impact, and it’s a great goal to set if you plan on climbing the ladder at your current company. Work on your management skills, learn about organizational dynamics, and consistently demonstrate reliability. And don’t forget to let your manager know you’re interested in developing your leadership skills. 
  3. Diversify your skill set: Exploring skills that complement your existing knowledge can safeguard your employability and open doors to new opportunities. Identify areas that are adjacent to your field and could benefit your career, and find long-term courses or go to grad school to help you learn. Diversifying yourself positions you as a valuable asset and shows your commitment to your industry. 
  4. Set yourself up for retirement: No matter how distant retirement may be, planning early will create a smoother transition when the time comes. Whether it’s building financial security through savings and investments or creating avenues for passive income in retirement, strategizing now will help you succeed later. You could work with a financial coach, talk to your employer about 401k matching, or create a clear savings plan. 

    counting-money-career-goals

Continuous goals

Continuous goals are ongoing pursuits that don’t have a definitive timeframe. Instead, they aim to continuously refine your professional well-being, ensuring you’re always growing and adapting. Here are five examples:

  1. Maintain work-life balance: Striving to leave work on time, take regular breaks, and enjoy free time activities are small, daily goals that prioritize your wellness. A strong work-life balance safeguards you from fatigue and improves your mood, and you can improve it throughout your career. 
  2. Seek regular feedback: Constructive feedback will always be useful. Establish a routine of asking for monthly, quarterly, or biannual feedback from higher-ups and peers. This feedback is a constant source of direction, letting you know what areas of self-improvement to focus on. 
  3. Advocate for mental well-being: Build routines that aid your mental wellness, like meditation, digital detoxes, or better sleep hygiene. Good emotional well-being makes you more resilient to challenges, improves self-esteem, and reduces stress, contributing to a healthy professional life. 
  4. Explore productivity skills: Your workflow could always use an update, and a new time management hack or productivity app can help. Exploring productivity techniques, like the Pomodoro Technique, or task prioritization methods, like the Eisenhower Matrix, helps you maximize efficiency. 
  5. Give back: Whether it’s becoming a mentor, doing pro bono work, or agreeing to an informational interview, find ways to use your skills for the greater good. Giving back supports your holistic development and fills you with purpose.

How to achieve your career goals

woman-working-smiling-career-goals

While achieving your goals is hard work, the right approach, dedication, and resources will bring you closer to your milestones. Here are a few ways to turn your dreams into real objectives:

  1. Set milestones: Begin by breaking down your larger goals into smaller, manageable tasks and milestones. This makes big processes less daunting and gives you the tools to progress one step at a time. 
  2. Determine your metrics: Knowing what success looks like paints a clear picture of your goal post. If you aim to build a bigger LinkedIn following, specific engagement metrics or a weekly post can break things down and help you measure progress. For less tangible goals, like better work-life balance, try using a stress tracker to see if you’re able to manage your stress and feel more at ease each day. 
  3. Stay consistent: Perseverance and consistency push you closer to your goals. Even if progress feels like it has hit a plateau, build resilience to drive progress forward.
  4. Celebrate small wins: Every milestone you achieve is progress, no matter how small. Patting yourself on the back or sharing your success with others can help you maintain your enthusiasm and motivation. 
  5. Document your journey: Keeping a journal or logging your progress will track your advancement and give you space for valuable reflections. Regular check-ins help you recognize how far you’ve come and analyze what parts of your plan need updating. And a study in Sports Psychologist found that the more you look at your goals, the more likely you are to pursue them.
  6. Make them SMART: Break your objectives into SMART goals — specific, measurable, attainable, relevant, and time-bound. This will clarify your intentions and help build a roadmap to help you achieve them.

Never stop growing

Now that you have examples of career goals to inspire your own, it’s time for self-reflection and strategic planning. Whether you want to start your own business or practice for a job interview, focus on skills and experiences that support personal and professional growth. Regularly checking in and adjusting when necessary will bring you one step closer to leveling up your career. 

 

Published March 28, 2024

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships.

With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

Read Next

Job Search
12 min read | December 30, 2021

Why salary negotiation is the next skill you need to master

Salary negotiation may feel intimidating, but it could make a huge difference in your career. Read this guide and learn how to negotiate like a pro. Read More
Job Search
14 min read | June 30, 2021

Changing jobs? 23 things to consider when making moves

Thinking about changing jobs? How do you know if it's a good career move? Read this article for the do's -- and don'ts -- of securing a new role. Read More
Professional Development
18 min read | February 11, 2024

10 exciting career change ideas (with salaries)

These career change ideas will inspire your next job and motivate you to transition. Here’s a list of 10 with salary expectations and how to get them. Read More
Job Search
16 min read | June 22, 2023

19 most in-demand jobs to consider in 2024

Interested in the most in-demand jobs in 2023? Check out what jobs are in demand now, and how your soft skills will help you thrive in them. Read More
Hiring
10 min read | March 30, 2022

Career mobility: A better answer for talent retention?

Career mobility can become your secret weapon in the quest to retain top talent. This article will explore what career mobility is and how to maximize it. Read More
Professional Development
12 min read | October 17, 2022

What’s my earning potential? Determining the right salary

Earning potential is the amount of money you should be able to earn during a specific timeframe. Calculate it to gain control over your financial planning. Read More
Career Development & Planning
18 min read | June 10, 2024

15 jobs that require travel and pay well

If you want to explore the world, these jobs that require travel will pay you to do what you love. Explore opportunities that span from nursing to blogging. Read More
Research & Insights
6 min read | July 21, 2022

The new skill set needed to succeed in the hybrid workplace

While they have always been critical for in the workplace, hybrid arrangements make soft skills even more valuable Read More
Coaching
14 min read | June 7, 2022

Does career coaching really pay for itself? A guide to costs and value

Career coaching costs vary, but generally range from $50 to $250 per session. Learn what to look for and how to get the most out of your investment. Read More
Professional Development 

3 stand-out professional bio examples to inspire your own

Well-being 

20 family goals to practice with your loved ones

Professional Development 

10 examples of principles that can guide your approach to work

Professional Development 

Top 33 professional goals and how to achieve them

Professional Development 

8 examples for setting professional development goals at work

Well-being 

What is a short-term goal? 44 Examples to Jump-Start Your Year

Goal Attainment 

60 goals for 2024 to inspire you to take action

Professional Development 

22 workplace goals examples to strive for

Well-being 

Why Big Hairy Audacious Goals (BHAGs) are essential to your success

Stay connected with BetterUp

Get our newsletter, event invites, plus product insights and research.